Initially doodling started off as something i did when i was inclined not to pay attention in school .Soon it developed into a hobby then a passion .There were times when my tutors wished they could handcuff me to stop me from drawing all the time , on the books , on little scraps of paper and even my own clothes at times .I have always tried to draw without a subject in my head .To let my hand move the way it wished to .

"The sunflower left his sunny meadow ,
to go to a place which was ice cold , mean and not warm yellow ,
there was no sunshine there , no love there and so he wilted down,
till he died at last with a frown, 
he wasn't sad that it didn't work out ,
he was sad because he knew he had tried to make it count .."

The problem with starting off with a logo is the fact that there were so many ideas buzzing around in my head .The challenge was to find the few elements which would come together to create a simple image that would resonate with what I was branding myself as .ie. an artist .

I wanted to do something with the letter “S” so I started off with writing the letter down on a piece of paper and playing around with its structure .

I knew I wanted to do something with the color blue , but I didn’t want to choose a shade that would be too mainstream but at the same time It had to catch the eye of the people looking at it and give off a “chilled out” feeling .

I played around with watercolors till I was able to find a shade which I liked , I had combined blue and green to create a color of my own which reminded me of a clear blue sea and that is where I got the inspiration to create a wavy pattern around the “S“.

My first idea was to leave the logo the way it was at that point but I couldn’t shake off  the feeling of something being missing from it .When I looked at my drawing book I knew what I needed to add to complete this piece .I saw my pencils lying around and I knew they had to be a part of my logo .I took a picture of a freshly sharpened new pencil and created a frame like effect , symbolic of the fact that art truly does complete me .

After that I used Adobe Illustrator to bring all the components of what I had created together and then added on to the saturation of the colors to create a glossy effect , and that was the end of the logo making process .

"The raindrop hits the ground ,
tap tap tap away creating glorious sound ,
it seems a bit brighter more now than , then
making me freeze in that moment again and again ."

"I feel it every night 
As the darkness cloaks the starlight 
Everything warm dies before my eyes 
Every memory spread across the ground like dead butterflies 
It makes me mad it makes me burn 
A thousand conflicting emotions begin to churn 
Not a melody can then be heard anymore 
When I lay there broken and sore 
It pains me as I pen this down 
Forging myself yet another heavy crown 
A crown for a boy who once was a prince a king to be 
Broken forever thinking about his seemingly worthless destiny"

"Little boats called clouds sail across the sky on currents of air , 
rain now please , don't make me wait and stare ."
-Trying my hand at Haikus 

"Would you call me a liar if I said I was scared ?
would you believe me if I said there was a time I actually cared ? 
my heads sounds like a battlefield on the inside ,
the sickness of being totally alone with no one to confide .
the countless thoughts that pull me down ,
the burden of this heavy frown ,
all these emotions that make me drown .
I do the things I do to kill the voices in the dark ,
the creeks of a swing in an abandoned rusty old park .
day in and day out I deal with all this ,
in memory of better times I shall always miss."

 A brand promise is what your brand offers to the consumer base which no other brand seems to hand out .When I think about myself a as a brand the concept of a brand promise seems a bit  distant .There are alot of things art offers the world but as an artist do I connect ? Is there any salience ?
In class i asked my professor about how can a connect be established in something like art , where an artist paints or creates for himself not necessarily because he or she wants to show the world what has been seen by them ,but just to show it to themselves to know that it was real .To create something that acknowledges or compliments a memory .
After hours and hours of thinking and doodling i looked back onto the piece of paper i was using to find a simple sentence that put a smile across my face .
"Art straight from the Heart "
What my brand promises is passion , which is poured out onto my work .I draw for myself and not for anyone else , i create because i need to and because i want to .
Thus , Art straight from the Heart .